COURSE STRUCTURE
Choose any twelve (12) modules from the list below and must include Research Project 1 and Work Experience/Industry meetings.
Module 1. HTML (Writing A Website) VIT102
- Introduction to the Internet and HTML
- The most important HTML Tags
- Simplification through HTML Construction Software
- Creating Links
- Loading a Site onto the Internet
- Adding Graphics
- Designing a Web Site that Works
- Advanced Features
Module 2 ASP .NET BIT200
This module will expand on website database development techniques and more using Microsoft’s ASP.NET technology.
Module 3 Digital Photography BPH202
- Introduction To Digital Technology – How images are captured and stored, categories of equipment & software, scope of applications
- Equipment
- Digital Technology – Colour, resolution, sensors
- Digital Cameras
- Taking Photographs
- Scanners
- Uploading Images
- The Digital Darkroom
- Compositing & Imaging – Production & manipulation of images
- Special Effects
- Outputs & Applications- Printers, The Internet
Module 4 E-Commerce BIT100
- Introduction – what is e-commerce (more than the internet)
- Success and failure – what makes the difference
- Promotional strategies – are different on the internet
- Optimizing web site potential
- Increasing web site exposure
- Automating supply of goods, services and cash flow
- Managing constant change
- Dealing with e-commerce problems
Module 5 Visual Basic .NET BIT101
- Introduction
- The Variables
- Understanding conditional statements
- I/O handling
- Controls and Objects – An Introduction
- Structured Programming using Modules
- Properties, methods, events & classes
- Inheritance
- Polymorphism
- Using controls
- Debugging
- Developing a complete VB.NET application
Module 6 Photoshop (Beginner To Medium Level) VIT202
- Learning The Menus
- Working with Digital Image Files
- Understanding the Tool Palette
- Using Layers, Actions and History
- Digital Painting, Shapes and Colours
- Selecting, Resizing, Transforming and Masking
- Adjustments and modifications
- Adding Filters and Styles
- Preparing Files for Print and Web
Module 7 Publishing I BWR107
- Nature and Scope of the Publishing world
- Desktop Publishing A
- Desktop Publishing B
- Illustration: Graphics
- Illustration: Photography
- Research Skills : Market Research, researching an article, etc
- Marketing of Publications
- Ethics & the law in publishing
- Developing a publishing project
Module 8 Freelance Writing BWR102
- Introduction
- Basic Writing Skills
- The Publishing World
- Manuscripts
- Planning
- Newspaper Writing
- Magazine Writing
- Writing books
- Writing advertising
- Special project
Module 9 Marketing (Foundations) VBS109
Marketing is the cornerstone of most modern businesses. Lack of marketing knowledge is frequently the reason why a good business concept does not succeed. This module deals with all aspects of marketing from presentation and packaging, to advertising and selling, developing in you an acute awareness of what is needed to achieve and maintain a good market share.
Module 10 Sales Skills VBS108
- Management
- Developing Sales
- Concepts
- Developing Sales
- Relationships
- Sales
- Ethics
- Building Product Knowledge
- Developing a Customer Strategy
- Presentation Strategy Options
- Closing a Sale
- Managing Yourself
- Managing a Sales
- Team
Module 11 Advertising & Promotions BBS202
- Analysing the market
- Target Marketing
- Display and Display Techniques
- Advertising and Promotions strategy
- New product development
- Sales Techniques – General
- Writing Advertisements
- Electronic Marketing
- Direct Mailing
- Exhibitions and Shows
Module 12 Marketing Systems BBS303
- Marketing systems
- Retailing systems and strategies
- Wholesaling systems and strategies
- Product presentation and packaging
- Negotiating skills
- Marketing organisations
- International marketing
- International marketing 2
- Analysing the market
- The marketing mix
Module 13 Bookkeeping – ICB Certification BBS103/203
This is a bookkeeping course, which focuses on the nature of accounting for small business, mainly service firms. Students can opt to be certified through the Institute of Certified Bookkeepers (ICB) by sitting for formal examinations. Tuition fee includes first year’s subscription fee to the ICB.
Module 14 Research Project I BGN102
The Research Project involves some theoretical studies followed by designing, conducting and writing up research on a relevant topic. Selection of the topic, and progress in this project is monitored and guided by a tutor.
Module 15 Industry Meetings (100 hours)
Industry Meetings involves attendance at committee meetings, seminars, conferences, exhibitions, trade shows, or any other events that are relevant. The student needs to submit documentary proof of attendance (e.g. references, testimonials, receipts etc).
